Adobe: Premiere Rush

As a senior experience designer on the Rush team, I’ve focused on making it easier than ever for creators to tell their stories and express themselves.

There’s a lot that I’ve been working on (including some exciting unreleased projects), but here are a few highlights that shipped recently:

Auto Reframe

Auto Reframe uses Adobe Sensei’s AI and machine learning technology to intelligently identify the key point of interest in the frame, reframing the clips for different aspect ratios. Once identifying the point of interest in the frame, it tracks it throughout the reframed video, keeping the important parts of your shot in the frame.

I designed an Auto Reframe experience that was intuitive for Rush users (no keyframes!) and allowed for some creative adjustment after the algorithm had run on the footage.

 

In-App Graphics/Audio Browser

As we partnered with third parties to bring free graphics and audio content to our Rush users, we needed to integrate the content into the Rush app. I designed a new content browsing experience to help users discover, add, and browse anything they need to level-up their video edits.